
:root{--red:#ee1b12;--red-dark:#c9130d;--orange:#f59a00;--ink:#161616;--muted:#6d6d6d;--cream:#faf9f5;--line:#e8e5de;--white:#fff;--green:#d9f2df}*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--cream);color:var(--ink);font-family:Arial,Helvetica,sans-serif;line-height:1.55}.top{background:#202020;color:#fff;padding:8px 5%;font-size:12px}.top a{color:#fff}.nav{height:74px;background:#fff;border-bottom:1px solid var(--line);display:flex;align-items:center;gap:28px;padding:0 5%;position:sticky;top:0;z-index:20}.brand img{width:189px;height:31px;object-fit:contain}.nav a{color:var(--ink);text-decoration:none;font-size:13px;font-weight:700;letter-spacing:.02em}.nav .nav-cta{margin-left:auto;background:var(--ink);color:#fff;padding:12px 17px;border-radius:4px}.wrap{max-width:1180px;margin:auto;padding:0 22px}.hero{position:relative;min-height:545px;background:#fff;overflow:hidden}.hero-bg{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:center}.hero:after{content:'';position:absolute;inset:0;background:linear-gradient(90deg,rgba(255,255,255,.96) 0%,rgba(255,255,255,.8) 38%,rgba(255,255,255,.03) 72%)}.hero-copy{position:relative;z-index:1;max-width:590px;padding:90px 0 80px}.eyebrow{font-size:12px;text-transform:uppercase;color:var(--red);font-weight:800;letter-spacing:.16em}.hero h1{font-size:clamp(42px,6vw,72px);line-height:.98;letter-spacing:-.06em;margin:18px 0}.hero p{font-size:18px;color:#515151;max-width:500px}.actions{display:flex;gap:10px;flex-wrap:wrap;margin-top:25px}.btn{display:inline-block;border:0;cursor:pointer;padding:13px 19px;border-radius:4px;background:var(--red);color:#fff!important;text-decoration:none;font-weight:800;font-size:13px}.btn.dark{background:#202020}.btn.light{background:#fff;color:var(--red)!important;border:1px solid var(--red)}.section{padding:70px 0}.section-head{display:flex;justify-content:space-between;align-items:end;gap:20px;margin-bottom:25px}.section h2{font-size:38px;line-height:1.05;letter-spacing:-.04em;margin:0;max-width:660px}.section h3{font-size:19px;margin:0 0 8px}.section-lead{color:var(--muted);max-width:620px}.red-rule{width:42px;height:4px;background:var(--red);margin:14px 0}.cards{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}.card{background:#fff;border:1px solid var(--line);border-radius:9px;padding:24px;min-height:220px}.card p{color:#5f5f5f;font-size:14px}.card .small{font-size:12px;color:var(--red);font-weight:800;text-transform:uppercase}.card .price{font-size:22px;color:var(--red);font-weight:900}.visual-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:14px}.format-card{background:#fff;border:1px solid var(--line);border-radius:8px;overflow:hidden}.format-art{height:135px;background:#202020;position:relative;padding:14px}.format-art.red{background:var(--red)}.format-art.light{background:#f4f1eb}.browser{border:2px solid #fff;border-radius:6px;height:82px;background:#fff;overflow:hidden}.browser .bar{height:12px;background:#202020}.browser .ad{height:40px;background:var(--red);margin:10px}.phone{height:112px;width:58px;margin:auto;border:3px solid #fff;border-radius:10px;background:#fff;overflow:hidden}.phone .screen{margin:8px 4px;height:84px;background:linear-gradient(#fff,#f6a024);border-radius:4px}.story{height:112px;width:62px;margin:auto;border-radius:9px;background:linear-gradient(#ee1b12,#f59a00);border:3px solid #fff}.format-body{padding:16px}.format-body h3{font-size:16px}.format-body p{font-size:12px;color:var(--muted);margin:5px 0}.pill{display:inline-block;background:#fff2d6;color:#8a5600;border-radius:999px;font-size:10px;font-weight:800;padding:4px 8px;text-transform:uppercase}.sim-shell{background:#f3f2ed;padding:70px 0}.sim-grid{display:grid;grid-template-columns:1.2fr .8fr;gap:24px;align-items:start}.panel{background:#fff;border:1px solid var(--line);border-radius:9px;padding:23px;margin-bottom:15px}.panel h3{font-size:14px;text-transform:uppercase;letter-spacing:.08em}.seg{display:flex;gap:3px;background:#f4f2ed;padding:4px;border-radius:6px}.seg button{flex:1;border:0;background:transparent;padding:11px;cursor:pointer;font-weight:700;border-radius:4px}.seg button.active{background:#fff;border:1px solid #ded9cf}.budget-row{display:flex;align-items:center;border:1px solid var(--line);border-radius:6px;padding:8px 14px;margin-top:12px}.budget-row span{font-size:13px;color:var(--muted);margin-right:8px}.budget-row input{border:0;outline:0;font-size:28px;width:100%;font-weight:800}.choices{display:grid;grid-template-columns:1fr 1fr;gap:8px}.choice{border:1px solid var(--line);padding:13px;border-radius:6px;cursor:pointer;background:#fff}.choice.active{border:2px solid var(--red);background:#fff7f5}.choice strong{display:block;font-size:13px}.choice small{color:var(--muted);font-size:11px}.choice input{float:right;accent-color:var(--red)}.summary{background:#202020;color:#fff;border-radius:10px;padding:26px;position:sticky;top:95px}.summary .estimate{font-size:48px;line-height:1;color:var(--orange);font-weight:900;margin:12px 0}.summary small{color:#d0d0d0}.summary hr{border:0;border-top:1px solid #ffffff25;margin:20px 0}.summary .line{display:flex;justify-content:space-between;color:#eee;font-size:13px;border-bottom:1px solid #ffffff16;padding:7px 0}.summary .badge{display:inline-block;background:#432525;color:#ffb3a9;padding:5px 9px;border-radius:999px;font-size:11px;margin-top:16px}.summary .btn{width:100%;text-align:center;margin-top:20px}.input-row{display:grid;grid-template-columns:1fr 1fr;gap:10px}.input-row label{font-size:12px;font-weight:800}.input-row input,.input-row select{width:100%;padding:11px;border:1px solid var(--line);border-radius:5px;background:#fff;margin-top:5px}.brand-panel{background:#202020;color:#fff;padding:18px;border-radius:8px}.brand-panel input{width:100%;padding:11px;margin-top:6px;border-radius:5px;border:0}.content-layout{display:grid;grid-template-columns:1fr 1fr;gap:22px}.number{font-size:45px;color:var(--red);font-weight:900;line-height:1}.footer{background:#202020;color:#ddd;padding:38px 5%;font-size:13px}.footer a{color:#fff}.footer .phones{display:flex;gap:18px;flex-wrap:wrap}.print-only{display:none}@media print{.top,.nav,.actions,.btn,.no-print{display:none!important}.sim-shell{padding:0;background:#fff}.panel{break-inside:avoid}.summary{position:static;color:#111;background:#fff;border:2px solid #222}.summary .estimate{color:var(--red)}.summary small{color:#555}.print-only{display:block!important}}@media(max-width:900px){.cards{grid-template-columns:1fr 1fr}.visual-grid{grid-template-columns:1fr 1fr}.sim-grid,.content-layout{grid-template-columns:1fr}.summary{position:static}}@media(max-width:560px){.nav{height:62px;padding:0 15px;gap:10px}.nav a:not(.nav-cta){display:none}.hero{min-height:600px}.hero-bg{object-position:66% center}.hero-copy{padding:62px 22px}.hero:after{background:linear-gradient(90deg,rgba(255,255,255,.96),rgba(255,255,255,.6))}.cards,.visual-grid,.choices,.input-row{grid-template-columns:1fr}.section{padding:48px 0}.section h2{font-size:30px}.wrap{padding:0 16px}}